Senior Design Lead at Uniswap

About Uniswap Labs

Uniswap Labs builds products that bring decentralized finance (DeFi) to the world, including the Uniswap Web App, Wallet, Trading API, and Unichain, the new onchain layer enabling secure, scalable value exchange. The company also contributes to the Uniswap Protocol, which has facilitated more than $2.9 trillion in trading volume across thousands of tokens on Ethereum and 12+ other chains.

Joining Uniswap means joining a team that’s redefining how value flows across the internet—through open, permissionless, and human-centered design.

Role Overview

The Senior Design Lead will play a pivotal role in shaping and communicating Uniswap’s visual identity and brand story. As part of a world-class creative team, you’ll lead brand, marketing, and experiential design projects, driving high-impact campaigns that position Uniswap as one of the most trusted and recognizable brands in crypto.

This role combines hands-on creative direction, team leadership, and strategic brand thinking. You’ll guide a team of designers, collaborate with marketing and product partners, and evolve the Uniswap brand across every touchpoint—from digital campaigns and motion design to physical events and global activations.

Key Responsibilities

• Lead end-to-end design projects across brand, marketing, events, and experiential initiatives.

• Develop and execute creative strategy for brand campaigns, visual storytelling, and cross-channel identity.

• Solve complex design challenges through systems thinking, storytelling, and a deep understanding of Uniswap’s mission.

• Evolve Uniswap’s visual language and brand guidelines for consistency, clarity, and innovation.

• Stay current with visual design, crypto, and cultural trends to inform creative direction.

• Mentor designers and foster a collaborative, low-ego creative culture rooted in curiosity and excellence.

• Manage internal designers and external creative partners, overseeing recruitment, onboarding, and performance.

• Lead team planning, staffing, and performance management, ensuring delivery of impactful design aligned with company goals.

• Partner closely with executives and cross-functional leaders to ensure design supports Uniswap’s product and growth strategy.

Qualifications

• 12+ years of experience in brand, marketing, and interactive design.

• Strong portfolio demonstrating both conceptual creativity and craft excellence.

• Proven leadership of major branding or rebranding initiatives from concept to rollout.

• Prior experience managing design teams or agencies in fast-paced, cross-functional environments.

• Advanced proficiency in Figma, Adobe Creative Suite, and emerging AI design tools.

• Deep understanding of typography, layout, color theory, and motion principles.

• Familiarity with DeFi and Web3 ecosystems; experience using decentralized apps or wallets is a plus.

• Exceptional communication and stakeholder management skills, with an ability to balance brand, user, and business priorities.

Compensation & Benefits

• Base salary: $254,000 – $283,000 USD

• Equity and token participation

• Company-paid medical, dental, and vision for employees and dependents

• 401(k) with 4% employer match

• $1,500 annual education stipend

• Gym subsidy and wellness support

• Unlimited PTO and flexible remote work

• 16 weeks paid parental leave

• Home office setup stipend for remote employees

• Daily lunches at NYC headquarters